$1.05: 35% (or, more specifically, 50% of what’s left after Apple/Google takes their share) goes to comiXology. It’s my understanding that comics bought directly through the website don’t have this fee levied against it, which means more money for comiXology, the publisher and the creative team, but it’s way less convenient. You use their device, they take their share. This is as close to non-negotiable as things get. This is a standard fee leveled on all in-app purchases (which is where the vast majority of digital transactions are happening). $0.90: 30% goes to the mobile platform (usually Apple or Google). …on a $2.99 digital comic ($3 for simplicity’s sake): It’s hard to say whether they’re equivalent, but right now the pricing is relatively equal. People assume that digital content should be much cheaper because it has no physical component, but there are development and infrastructure costs that go into creating and maintaining a digital platform. Outside of sales and special promotions, a $2.99 print comic is selling for $2.99 digitally. Right now most of the digital comics available are selling at a similar price to their print counterparts. Marvel, DC, Image and most of the other major comic publishers are available through their website and app(s).Ī lot of people have talked about the need for cheaper digital comic prices to drive impulse buying in casual/new readers. They’re the current 800 pound gorilla in the still-niche digital comic marketplace. The most popular digital comic platform is comiXology.

They’re available globally 24/7 and don’t suffer from print run limitations or shipping damage.

With the ubiquitous nature of digital media in all aspects of our lives, digital comics will almost certainly play an important part in the future of the medium.

The most common question that came up last week was “What about digital comics? How do those sales work?” It’s complicated and I don’t know all the ins and outs, but I’ll do my best to share what I know on that front. It was a whirlwind of conversation and, even with over 140 comments back and forth on the blog and dozens of tweets, the vast majority of people were civil, supportive and incredibly thoughtful. Thank you to everyone who passed around the link to my blog post last week.

Mycomics marvel digital